The Nintendo Channel is a Wii Channel that allowed users to view video features and information on upcoming games. It was made available in November 2008 in Japan and May 7, 2009 in America.

On the Nintendo Channel, demos of certain Nintendo DS games, such as Ninja Gaiden: Dragon Sword and Cooking Mama 2: Dinner with Friends, were available for download on the DS Download Station section. Once the demo has been downloaded by DS Download Play, it remains in the system's memory until it is switched off. Users can also recommend games that they have played for more than an hour by filling out a brief survey that asks whether the player thinks the game is suitable for men or women, casual or hardcore gamers, and single-player or multiplayer play. That information is then aggregated and accessible through the channel's search function, allowing users to search for games that fit their particular tastes.

Other features include Nintendo DS and Wii demonstration videos, with gameplay videos of newly released Virtual Console and future WiiWare titles. If a game sparks the player's interest, they will be quickly directed to one of several popular purchasing sites via the Internet Channel.

On June 28, 2013, the Nintendo Channel was discontinued, along with WiiConnect24.